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Our Company

We are a leading global company specializing in the design, manufacturing, and marketing of products that bring comfort, performance, and fun to everyday moments. We are backed by iconic brands that have been enriching lives for over a century. Fruit of the Loom, Inc. is an independent, wholly owned subsidiary of Berkshire Hathaway, Inc.

Who We Are

At Fruit of the Loom, Inc., we are always here for you. Our family of brands have built trust, memories, and lasting connections between generations over a lifetime. We take pride in the details, never settling for good enough. Creating quality products with integrity, expertise, and respect for everyone.

Our Brands
Global Locations

Fruit of the Loom, Inc. is headquartered in Bowling Green, Kentucky, with a global team of 27,000 employees across 11 countries. Our products are sold in over 80 countries. In 2022, 82% of the products we sold were manufactured in our own facilities; from managing textile production to sewing and distribution.


Our Core Values

How we do business and interact with our colleagues, partners, customers, and consumers.
Respect for People
Passion to Exceed Expectations
The Will to Win, But Not at all Cost
Good Citizenship
Make it Fun

Our Family of Brands

We have a robust portfolio of brands spanning over 100 years in business.

See Our Brand Portfolio
Russell Athletic
American Athletic, Inc.
Fruit Of The Loom
Vanity Fair