Our Company
We are a leading global company specializing in the design, manufacturing, and marketing of products that bring comfort, performance, and fun to everyday moments. We are backed by iconic brands that have been enriching lives for over a century. Fruit of the Loom, Inc. is an independent, wholly owned subsidiary of Berkshire Hathaway, Inc.
At Fruit of the Loom, Inc., we are always here for you. Our family of brands have built trust, memories, and lasting connections between generations over a lifetime. We take pride in the details, never settling for good enough. Creating quality products with integrity, expertise, and respect for everyone.
Our BrandsFruit of the Loom, Inc. is headquartered in Bowling Green, Kentucky, with a global team of 20,000 employees across 10 countries. Our products are sold in over 80 countries. In 2023, 85% of the products we sold were manufactured in our own facilities; from managing textile production to sewing and distribution.
HistoryOur Core Values
Our Family of Brands
We have a robust portfolio of brands spanning over 100 years in business.
See Our Brand Portfolio
Since 1876, the Spalding brand has been a global icon in sports and innovation, used by the best athletes and leagues around the world.
Visit Brand SiteSpalding
Since 1876, the Spalding brand has been a global icon in sports and innovation, used by the best athletes and leagues around the world.
Learn More About Spalding
JERZEES is designed for quality decorating performance on a variety of styles of adult and youth t-shirts, sport shirts and fleece.
Visit Brand SiteJERZEES
JERZEES is designed for quality decorating performance on a variety of styles of adult and youth t-shirts, sport shirts and fleece.
Learn More About JERZEES
Russell Athletic sportswear is designed and crafted for the everyday hustle.
Visit Brand SiteRussell Athletic
Russell Athletic sportswear is designed and crafted for the everyday hustle.
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Our Activewear has a variety of styles, ranging from cotton-rich tees to fleece, that provide quality decorating results at a value.
Visit Brand SiteImprintable Activewear
Our Activewear has a variety of styles, ranging from cotton-rich tees to fleece, that provide quality decorating results at a value.
Learn More About Imprintable Activewear
Since 1954, American Athletic, Inc, has manufactured world-class athletic equipment for athletes, facilities, and events globally.
Visit Brand SiteAmerican Athletic, Inc.
Since 1954, American Athletic, Inc, has manufactured world-class athletic equipment for athletes, facilities, and events globally.
Learn More About American Athletic, Inc.
Since founded in 1938, Dudley® has excelled as an industry leader in fast-pitch and slow-pitch softball equipment.
Visit Brand SiteDudley
Since founded in 1938, Dudley® has excelled as an industry leader in fast-pitch and slow-pitch softball equipment.
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BVD was founded in 1876 with the mission to create comfortable, breathable undergarments.
BVD
BVD was founded in 1876 with the mission to create comfortable, breathable undergarments.
Backed by 170 years of experience, Fruit of the Loom makes quality innerwear and outerwear for the entire family.
Visit Brand SiteFruit of the Loom
Backed by 170 years of experience, Fruit of the Loom makes quality innerwear and outerwear for the entire family.
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For over 100 years, Vanity Fair Lingerie has been meeting the needs of the modern woman by designing innovative and stylish intimate apparel.
Visit Brand SiteVanity Fair Lingerie
For over 100 years, Vanity Fair Lingerie has been meeting the needs of the modern woman by designing innovative and stylish intimate apparel.
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